Ferro Consulting

Your business is worth saving.

I'm Johnny Fermin-Robbins. When a small or growing business starts slipping, I step in as your fractional CEO, COO, or CRO, find where the money and time are leaking, and fix it with you, inside the business, week by week.

  • A two-minute form, then you pick a time
  • Fractional CEO, COO, or CRO
  • Veteran-owned

The problems I fix

Sound familiar?

Money

"We're busy all the time. Where is the money?"

Pricing, cash flow, collections, and what you pay your vendors and yourself. The leaks are usually there, and they're usually the fastest to close.

Operations

"Everything runs through me."

Roles, systems, and a weekly rhythm, so the business stops depending on you for every decision.

Sales

"Sales are flat and I don't know why."

Your pipeline, your pricing, your follow-up, and the sales process your team actually uses.

How an engagement works

How I work

Tell me about your business. It takes about two minutes, and then you pick a time to talk.

  1. Look under the hood

    I learn the business: the numbers, the people, and how a day actually runs.

  2. Stop the bleeding

    We go after the fixes that free up cash and time first.

  3. Rebuild what's broken

    Systems, roles, and a sales process that hold up without you watching every minute.

  4. Stay as long as it helps

    I can keep a seat at the table as your fractional executive, or hand it back to you and your team.

Johnny in a black polo by a lake, smiling and looking off to the side.

Who you'd be working with

About me

I spent 11 years in the U.S. Army running satellite communications at a no-fail gateway in Landstuhl, Germany. As the Subject Matter Expert Officer I owned 42 systems and led soldiers, Army civilians and contractors through turnover every two to three years, building the training and procedures that kept the station up through every rotation. I carried that title alongside five others, from Deputy Operations Officer to Site Power Coordinator, supporting eight combatant commands around the globe.

After the Army I was Chief of Staff to the CEO at Aliro from 2018 to 2022, running board and investor operations and the company's planning. Then I spent a year as the Founding Executive Director of MilitaryConnected.org, built it from zero, and raised $400K to launch it.

I founded Ferro Consulting in December 2023 to bring that same discipline to owners who are carrying too much on their own.

  • U.S. Army, satellite communications, 11 years
  • Subject Matter Expert Officer, 42 systems, no-fail gateway
  • Six concurrent duty titles across eight combatant commands
  • Chief of Staff to the CEO, Aliro, 2018 to 2022
  • Founding Executive Director, MilitaryConnected.org
  • Founded Ferro Consulting, December 2023

Get started

Ready to stop putting out fires?

Tell me about your business. It takes about two minutes, and then you pick a time to talk.

Or email me directly at johnny@consultingferro.com